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An album that discusses gentrification, sexism and other abuses of power in its songs
Goal
There are many stories to be told about inequality and power abuse in the Netherlands. Music is a powerful tool to tell them; people really listen to songs. Sophie uses the crooner genre to do so. The genre has a history of uniting people over stories of heartbreak. Using its legacy is well-suited for conveying messages about contemporary common grievances.
Target audience(s)
Lovers of Dutch music and the crooner genre
Main activities
Familiarize listeners with issues in Dutch society, and if they are already familiar with them: give them the emotional energy to address/keep adressing these issues in their own context
Team
Singer-songwriter Sophie Straat and producer Wieger Hoogendorp
Quote
I had found a way in which people would literally say what I was saying. They really picked up my message.
Sophie Straat
Relevant dimensions
The dimensions most relevant to this project are: empowering and learning
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The songs address social issues that might be unfamiliar to or unexplored by the listener but deserve attention and consideration (Learning). People that are already familiar with them, or even have a lived experience with these issues can feel seen and encouraged to fight for a more equal, less abusive society (Empowering).
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Results Evaluation — What happened?
Observations and insights.
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[{"ind":0,"name":"Embodying","evalText":""},{"ind":1,"name":"Learning","evalText":""},{"ind":2,"name":"Imagining","evalText":""},{"ind":3,"name":"Caring","evalText":""},{"ind":4,"name":"Organizing","evalText":""},{"ind":5,"name":"Inspiring","evalText":""},{"ind":6,"name":"Co-creating","evalText":""},{"ind":7,"name":"Empowering","evalText":""},{"ind":8,"name":"Subverting","evalText":""}]
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Results Evaluation — So what?
Evaluating impact and change in retrospect.
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[{"ind":0,"name":"Embodying","evalText":""},{"ind":1,"name":"Learning","evalText":""},{"ind":2,"name":"Imagining","evalText":""},{"ind":3,"name":"Caring","evalText":""},{"ind":4,"name":"Organizing","evalText":""},{"ind":5,"name":"Inspiring","evalText":""},{"ind":6,"name":"Co-creating","evalText":""},{"ind":7,"name":"Empowering","evalText":""},{"ind":8,"name":"Subverting","evalText":""}]
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